Genera-D

Origin.

Our origin is builder with more than 55 million square meters built, monitored and audited, founded by Ing. Carlos Suarez Salazar

Sustainability

Beginnings in sustainability

At the beginning of the 90's of the last century, Ing. Jorge Suárez increases an objective to the idea of creating a holding company: SUSTAINABILITY as a base element of criteria for decision-making in all activities to be carried out

Reborn in the 21st century

Business models

In the incipient 21st century, we test with successful "business models" from all over the world, and we adapt them to the local conditions of the Country or Region where we carry out the projects, having great economic and labor success thanks to the fact that we use transversality legal-technical-economic as an essential element to meet the objectives of each project

Union of forces

Holding company formation

With the excellent results obtained to date, all participants decided to form a "business front", that is, each participating company and professional offer "the best they have" to benefit the same client. This means that, regardless of the size of the project, problem or situation, the client WILL ALWAYS HAVE THE PARTICIPATION OF THE BEST PROFESSIONALS, charging a lower amount than the commercial one.

Therefore, in 2015 we merged the three founding companies with the companies of our associates, covering the technical, legal, financial, economic and administrative areas; forming a single corporate image concentrated "holding" in GENERA D, S.A.D E C.V.

Our principles

Commercialize

For 54 years we have developed a successful business relationship with suppliers and manufacturers in Mexico, North America, South America, Asia and Europe, which is reflected in offering our customers the best quality at the best price

Adaptation to job change

Professional integration

In the last century the "employment or professional continuing education" we call it training. Currently, the concept of "Continuous improvement staff" to work environment or professional we named "professional integration" and is to "increase knowledge of the practitioner", "optimize and adapt their professional skills and personal" and "perfect the positive attitude"